In our desire to add value every step of the way, the driving force behind our success is our team.

MELT LOUBSER

Group Managing Director

Melt qualified as a Civil Engineer in 1986.  He oversaw several major civil engineering projects in SA until 1995, when he became a founding member of the Fair Cape Group. He was Chief Executive Officer since, and currently serves as the Group Managing Director.

Melt was instrumental in transforming the company from a small business into a well-structured corporate entity with skilled leadership.  He has been a driving force in establishing Fair Cape as a leading supplier of dairy and related products in South Africa. The company employs nearly two thousand people, produces dairy products from a significant portion of the unprocessed milk produced in the Western Cape, and has received numerous accolades for environmental stewardship and commitment to animal welfare.

Melt played a leading role in the formation of the South African organized dairy industry. Since 2007, he has served as Chairman of the South African Milk Processors Organisation (SAMPRO), as well as serving on the Board of Directors of Milk SA since its inception in 2003. As President of the South African National Committee of the IDF, Melt remains actively involved in the International Dairy Federation.

Melt relishes quality time with friends and family, and he is a keen fisherman and hunter.

EDUARD LOUBSER

Chief Supply Chain Officer

Eduard is a founding member of the Fair Cape Group and was instrumental in securing the finance for the first Fair Cape factory.

LOUIS LOUBSER

Chief Marketing Officer
Louis joined the Fair Cape Group in 1997 as a director of the Fair Cape Group and holds the position of Chief Marketing Officer. Louis travels extensively internationally to observe trends in dairy recipes, packaging, marketing practices and other market information to assist Fair Cape Dairies.
Louis has implemented a variety of New Product Development initiatives and marketing strategies.  Louis has 10 years combined experience in agriculture and business. He is on the Product and Public Relations Corporate Governance committee of the Fair Cape Group.

JOHANNES LOUBSER

Director of Farming Operations (Dairy)

Johannes joined the Fair Cape Group as a director in 1997. Johannes manages all the milk parlour activities, the well-being of the cows, environmental matters, animal welfare and is a subject-matter expert on cow welfare.

VILJEE LOUBSER

Director of Farming Operations (Vineyard)

Viljee joined the Fair Cape Group of Companies as a director in 1995. Viljee’s portfolio, apart from his responsibilities as a director, includes the overall management of various agricultural projects, inter alia, wheat and wine-grape production.

JOHAN BOSHOFF

Chief Executive Officer – Fair Cape Holdings

On 1 July 2024, Johan stepped into the role of Chief Executive Officer at Fair Cape Holdings, marking a significant moment in the company’s history. From 1997, Johan served as Chief Operations Officer, during which time he was a cornerstone of the company’s growth and success. As COO – and the sole non-Loubser shareholder of Fair Cape Dairies – he was instrumental in developing world-class manufacturing systems, procedures, and new products, driving the company’s innovation, efficiency gains, and sustainability initiatives, while fostering a culture of continuous improvement. Johan’s expertise and leadership make him a crucial asset to both Fair Cape Holdings and the broader dairy industry

BRANDON MILLER

Director of Fruitique

Brandon joined the Fair Cape Group as General Manager of Fruitique in 2000 and is a director of Fruitique (Pty) Ltd. He is responsible for Fruitique’s operational functions and has extensive experience in manufacturing operations.

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ROBERT DE ROOY

Non-executive Director

Robert joined the Fair Cape Group as a non-executive director in April 2013. He is a practising commercial attorney with extensive legal experience in his field, dispute resolution, facilitating strategic discussions and drafting of contracts.

WOUTER ANDRÉ HANEKOM

Non-executive Director

André has held various senior executive roles in the FMCG industry, including overseeing a successful listing on the JSE and has previously played a pivotal role in developing and incorporating a variety of new food and beverage categories.

André is on the Fair Cape’s Finance Committee, Audit and Risk Committee and the Human Resources Committee.

JAN SCANNELL

Chairman of the Board of Directors

Jan joined the Fair Cape Group as a non-executive director in March 2014. Jan has a legal and conveyancing background, has been involved in retail activities in the Western Cape spirit and wine industry as well as marketing and distribution activities outside South Africa’s borders.

MEGAN COMBRINK

Sales Director

Megan has been with the company since 2000 and has been instrumental in increasing the revenue and growth of the company significantly.  She was appointed to the Board of Directors on 1st of August 2020 as Sales Director.

Megan is on Fair Cape’s Risk and Product Steering Committee.

CARLA HARPER

Executive Director (ICT)

Carla joined the Fair Cape group in 2006 as Organisational Development Manager. Her passion for systems coupled with an understanding and knowledge of business processes lead to her appointment in 2012 as head of the Information Technology department.

Carla serves on several committees, including the Human Resource and Risk Management committees.

GHAWWA ADAMS

Raw Milk and Quality Director

Ghawwa joined the Fair Cape group in 2002 as Quality Control Manager and progressed to her current position of Raw Milk and Quality Director in charge of Production and Quality processes for the group.

Ghawwa completed numerous courses and workshops, such as internal auditing for food safety, laboratory management, advanced dairy analytical procedures, human resources, operations management. In 2013 she completed a Leadership and Management Development programme.

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